NYC Eateries Hope Restaurant Week Will Bring in Much-Needed Revenue

Madeline Charbonneau and Michelle Mullen | Friday, July 30, 2021


After a tumultuous year for restaurants, NYC Restaurant Week is back for in-person dining. When the twice-a-year event was last held in January, restaurants offered takeout only, and many upscale establishments did not do as much business as they have in the past.

For some neighborhood places like Good Enough To Eat on the Upper West Side, the takeout option was a big hit. This time around may not be as good for smaller local eateries, said Jeremy Wladis, president of The Restaurant Group and a partner in Good Enough to Eat, as many diners are looking forward to getting a great deal on a more upscale fine dining experience.

In a survey by the NYC Hospitality Alliance, around 75% of restaurants in New York City, including Good Enough To Eat, reported that losing revenue in 2020. Wladis said he hopes Restaurant Week will bring in new customers and give the restaurant a much-needed boost in revenue.

This Restaurant Week would more aptly be called Restaurant Month as it runs from July 19 to August 22. With over 500 restaurants in all five boroughs participating, diners can try more than 50 types of cuisines at $21 for lunch and $39 for dinner. For more details and a complete list of participating restaurants, visit nycgo.com/restaurant-week.


This story is the work of a student at the Columbia University Graduate School of Journalism. Other news organizations are welcome to publish this story as long as they adhere to these guidelines.